Customers have spoken: they want more BBQ and bolder flavours​

From smoky Memphis ribs to sizzling Korean bulgogi, barbecue is a global language of indulgence. Research shows that 88% people crave BBQ flavours, and 86% are likely to order them when they’re on the menu.​

That’s why we’ve teamed up with pioneers of the American BBQ movement to create a complete toolkit for chefs. Get ready to serve authentic, mouthwatering BBQ flavours that delight your customers – effortlessly and cost-efficiently.​

What’s in it for your kitchen? Big flavour, bigger wins​

1. Speed and consistency, every time

Our BBQ sauces are crafted for professional kitchens, helping you save valuable time without compromising on taste and packing in big, bold flavour. No hassle, no guesswork, ready to use and consistent in every batch, they deliver deep, authentic flavour while streamlining prep – so you can serve high-quality BBQ dishes faster, easier, and with total confidence.

2. Rich flavour, low cost​

Our BBQ sauces are born from true devotion to the craft – created by exploring the roots of American BBQ culture and learning directly from the biggest names in the scene. Capture authentic, smoky depth and bold regional character with each dish, while keeping your menu cost-efficient. Enjoy the freedom of serving genuine BBQ flavours while keeping your business profitable.

3. Menu they can't resist

With our BBQ sauces, you can craft a menu your customers won’t be able to resist. According to research, simply adding “BBQ” to a dish instantly boosts its appeal on the menu — 88% of diners say the flavours are irresistible, and more than 8 in 10 are ready to order them whenever they can. From pub favourites to dinner specials, BBQ brings the smoky-sweet magic that keeps your guests coming back for more.

Your secret sauce for BBQ success​

Authentic regional BBQ sauces designed for professional kitchens — bold enough to make every dish sing, easy enough to keep your kitchen humming. With these sauces, you'll create BBQ dishes your customers won’t be able to resist.​

  • Kansas City Original style ​BBQ sauce​

    Kansas City is a major BBQ capital and its signature sauce is the most famous there is. BBQ sauces labelled as “classic” or “original” are usually Kansas City-style.​

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  • Memphis Hickory style ​BBQ sauce​

    While many Memphis BBQ joints serve their ribs dry, with only a spice rub for flavouring, the smoky sauce is always there for dipping.

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  • New Mexico Chipotle style BBQ sauce​

    New Mexican food revolves around chili varieties. Chipotle has also earned its place in the stews, rubs, and sauces favoured in this spicy cuisine.

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  • Kentucky Bourbon style ​BBQ sauce​

    Kentucky is the home of bourbon. Thanks to the state’s distilling tradition, limestone-filtered water and ideal climate, 95% of the world’s bourbon is made there.​

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  • South Carolina Golden style ​BBQ sauce​

    South Carolina’s German settlers blended mustard with vinegar to create the state’s golden signature sauce, which really is one of a kind in the world of BBQ.​

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  • Alabama White style​ BBQ sauce​

    The mayo-based Alabama White was created by Big Bob Gibson in the 1920s. It was originally crafted to keep smoked chicken moist.

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  • South African Braai style ​BBQ sauce​

    Braai in South Africa means grilling meat with friends and family. Some of the most iconic braai dishes are boerewors (sausage), lamb chops and sosaties (skewers).​

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  • Korean Gochujang style ​BBQ sauce​

    Korean BBQ blends ancient grilling roots with royal and regional traditions. Tableside cooking, marinades and shared sides make it a social feast.​

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UNDISPUTED PROPHET OF SMOKED MEATS

Straight from the pit: Daniel Vaughn on BBQ

We’ve done the taste-testing, smoke-chasing, and sauce-sampling so you don’t have to. By talking to the biggest names in Texas BBQ, we made sure our sauces pack that deep, authentic flavour that tips its hat to tradition while firing up what’s next.​

One of those voices? Daniel Vaughn, Barbecue Editor at Texas Monthly. He’s not just writing about BBQ – he’s steering the whole conversation. When Vaughn talks brisket, the world listens.​

Grab the BBQ Playbook and infuse your menu with flavour, heritage, and the expertise of true pitmasters.​

BBQ dishes that fly off the plate​

Smoky, bold, and built to wow — these BBQ dishes are guaranteed to disappear fast.

  • Kansas City BBQ Steak

    Juicy sirloin steak topped with smoky BBQ butter, served with roasted vegetables and crispy fried shallots.

    Make the recipe
  • Kentucky BBQ Cheese Burger

    Cheddar-topped burger with jalapeño mayo, crispy shallots, Kentucky bourbon BBQ sauce and golden tater tots on the side.

    Make the recipe
  • New Mexico BBQ Quesadilla

    Veggie quesadilla with smoky chipotle beans, roasted cabbage, cheese and fresh coriander. Perfect for a handheld bite.

    Make the recipe
  • Memphis BBQ Crispy Chicken

    Crispy Memphis-style chicken thighs with hickory BBQ sauce, served with golden potato wedges, romaine and red cabbage.

    Make the recipe
  • Korean BBQ Sticky Chicken

    Crispy baked chicken wings glazed in sweet-spicy gochujang sauce, finished with chilli and sesame seasoning.

    Make the recipe
  • South African BBQ Halloumi Wrap

    BBQ wraps with grilled halloumi, roasted sweet potato, South African braai sauce and garlic yoghurt.

    Make the recipe
  • Alabama BBQ Chicken Salad

    Grilled chicken on mixed greens with radishes, cucumbers, carrots, nuts, blue cheese and Alabama white BBQ dressing.

    Make the recipe
  • South Carolina BBQ Salmon Steak

    Seared salmon with lemon pepper and dill potato salad tossed in tangy South Carolina Golden BBQ sauce.

    Make the recipe
THE NUMBERS DON'T LIE​

88% of diners can’t resist bold BBQ flavours

BBQ is more than a flavour – it’s a crowd magnet. Research shows that adding "BBQ" to a menu item will make it more appealing, and 88% of diners say they can’t resist. It’s easy to see why: smoky, sweet, and indulgent, it turns everything from wraps to burgers into irresistible bites. Add BBQ to your menu, and watch your customers come back for seconds… and thirds.

Download the BBQ Playbook and unlock bolder flavours, smarter savings, and a menu your customers can’t resist.

FROM KOREA TO SOUTH AFRICA

BBQ that travels the world

From spicy Korean beef ssäm to South African lamb sosaties, the world of BBQ is exploding with flavour. "The future of BBQ is moving towards fusion," says Kareem El-Ghayesh, pitmaster at KGBBQ.​

Even Texas is getting a global makeover. "Lots of immigrant cuisines are coming into our BBQ scene and changing it for the better," notes Daniel Vaughn, Barbecue Editor at TexasMonthly.​​

Infuse your menu with these global BBQ flavours and give your customers a taste of the world — one irresistible bite at a time.​