8 reasons why Eastern Mediterranean food is trending

Incredible flavours, plant-based delights and powerful ingredients have made Eastern Mediterranean food a top trend.

  • 1. Bold flavours

    Things like sumac, zaatar, tahini, pomegranate and labneh add depth and excitement to modern menus.

  • 2. Fresh ingredients

    Dishes packed with vibrant and diverse ingredients appeal to foodies and make a mark in social media feeds.

  • 3. Wellness appeal

    The meze style of eating is all about sharing plates and social dining, which has gained popularity in restaurants.

  • 4. Sharing compatible

    The meze style of eating is all about sharing plates and social dining, which has gained popularity in restaurants.

  • 5. Increased globalisation

    More people are traveling to Eastern Mediterranean destinations, bringing back a love for the food.

  • 6. Street food boom

    Street food items, like shawarma and kebab are now widely available, offering affordable yet delicious options.

  • 7. Vegan-friendly

    Dishes like hummus, tabbouleh and falafel are plant-based by default, appealing to a wide audience.

  • 8. Sustainable cooking

    This food culture emphasises local and seasonal produce, aligning with the sustainable food movement.

Boost the menu with sauces and sides

Choose a couple of fresh additions that enhance both classic and contemporary plates.

The products that make it happen

This collection gives you the keys to create bold and flavourful dishes with ease. Explore the products ranging from rich spice blends to aromatic sauces – and bring another dimension to your menu.

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Re-create the classics

Bring the bold flavours of the Eastern Mediterranean to your menu with treasured dishes that never go out of style.

  • Lamb Kebab with Harissa-Glazed AubergineRead more
  • Lemon and Honey Salmon with Harissa Yoghurt Read more
  • Shakshuka with HarissaRead more
  • Falafel Plate with Creamy HummusRead more
  • Chicken Shawarma Wrap with TahiniRead more
  • Halloumi Sticks and Labneh Balls with Harissa DipRead more
  • Chicken Tagine with Lemon YoghurtRead more

Refresh your bestsellers

Elevate your menu favourites with the vibrant flavours of the Eastern Mediterranean, adding a fresh twist to familiar dishes.